After years of deliberation, discussion and debate, the Washington Redskins are no more, as ownership officially announced the retirement of the “Redskins” nickname and logo Monday morning.
The retirement marks the end of an 87-year run for the nickname, as the team had the “Redskins” name dating back to its time as the “Boston Redskins” from 1933-36 in Boston, Massachusetts. The primary logo for the Redskins was designed in 1971 and was used since.
The retirement of the “Redskins” moniker and logo reached its crescendo over the past few weeks due to social movements around the country. In addition to the public pressure, sponsors also protested the name, including that of FedEx, who announced it would remove its signage from FedEx Field if the name was not changed. FedEx Field is the official stadium of the Washington football franchise and is located in Landover, Maryland.
Washington owner Dan Snyder, who purchased the team in 1999, expressed in the past his unwillingness to change the nickname. However, due to mounting social pressure from fans and sponsors alike, Snyder announced on July 3 there would be a “thorough review” of the team’s name.
Snyder and Washington football head coach Ron Rivera will work closely to develop a new name and design approach over the coming weeks.